Strategic Visuals
Transform your ideas into pictures with the help of a
Visual Thinking Partner!
Share Complex Ideas Simply!
The Art of Strategic Communication


Unique & Hand-drawn Visuals
Thinking in Pictures
Strategy Graphics
Visual Thinking
Experience Maps
Visualized Strategy
Journey Map Design
Examples of Strategic Visuals
Turning complex Information into engaging & effective Visuals
You think in pictures, not words
Let's help you to think visually and create, design, strategize, plan, map journeys, track progress, see solutions, correct thinking mistakes, and so much more!
1:1 Visual Collaboration
Creating a Strategic Visual is an amazing & creative process
I'm your visual thinking partner on this journey
I work with a single person or a whole team to distil a wide range of often complex information down to its very essence.
The magic takes places through our conversations, as we...
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discover the inherent systems and hidden connections
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find the hierarchy of information
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and develop a series of insightful visual metaphors
Trusted by...

Can our Visual Strategy be artistic?
Of course!
In fact, using expressive artistic tools - such as dynamic shapes, colours, and textures - can help us get your message across!

Working with Julia on visuals to support the work of HM Inspectorate of Probation was an absolute joy. She understood our work and our needs so quickly, and was so responsive to all our requests. It was the first time that I have worked with a visual illustrator, and it was not only a great learning experience seeing the visuals develop, but also highly enjoyable thanks to Julia's friendly, positive, engaging, and collaborative approach. The final illustrations have been incredibly well received both internally and externally, which is a real testament to Julia's work - I have no doubt that we will be using them for many years to come. A big thank you Julia!
Robin Moore,
Head of Research at HM Inspectorate of Probation